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Monthly Archives: September 2010
Better Than Talk from the Stage: Silence
Today musicians frequently talk from the stage. Don’t you wish they’d get to the music? Last weekend I heard a voice recital with superb music—and superb silence. I always expect great music-making from accompanist Keith Weber, the conductor-organist-harpsicordist-coach-and-yes-pianist who is … Continue reading
20 Orchestral Orgasms
Updated count: 32 (see comments below) Beatles producer George Martin famously called the gigantic crescendo of the Lennon-McCartney song “A Day in the Life” an orchestral orgasm. Last month Rolling Stone named it #1 of the top 10 Beatles songs. … Continue reading
Posted in Amusements, Lists
Tagged beatles, day in the life, orchestra, orgasm, programming
9 Comments
Social Technology Is Show and Tell for Adults
Sometimes simple insights best light the way. How Social Media Are Like Show and Tell You remember when you were six, don’t you? The most compelling part of the school day consisted of bringing an item before the class and … Continue reading
Posted in How To's, Social Media
Tagged facebook, hayzlett, kodak, marketing, online, show and tell, social media, strategy, twitter
1 Comment
Why I Market Classical Music
Sure, there are easier things to do. I’ve marketed candy, cigars, nuts, lighters, gasoline, travel and education. All were easier. But music can change lives. It has thrilled mine. Music carries deep, otherwise-inexpressible meaning. 35,000 years ago our species was … Continue reading
Posted in Calls to Action
Tagged audience, marketing, mission, orchestra, programming, strategy
2 Comments

